Global Matcha Trends to Watch This Summer
Here at matcha.com we like to say that “tea takes time.” But that doesn’t mean the world...
From the journal
Journal
Notes on matcha from Uji to your bowl: how it's grown and graded, how to make it, and where it fits in your day. We write about what we taste ourselves, from shading and the first harvest to whisking technique, and we say plainly what we know and what we don't.
Sustainable Growing and Harvesting of Matcha
Matcha is having its moment in the limelight- and we get why! It’s been used in Japan for...
Ultimate Cyber Monday Matcha Guide and Black Friday Sale
The best Healthy black Friday 2025 and cyber Monday gift for her or him is matcha. Giving someone...
5 Matcha Powders to Stock Up On During the Matcha Shortage
Matcha lovers, listen up! As premium matcha becomes harder to find due to soaring demand, now is the...
What New Tariffs on Japanese Imports Could Mean for the US Matcha Industry — And What You Can Do About It
Newly proposed tariffs on Japanese imports to the US could include green tea and matcha, a move that...
Matcha in Mercedes-Benz’s Commercial With Antonio Banderas
In the latest Mercedes-Benz commercial, “Knows Your Day. Drives Your Way. The E-Class.”, a subtle yet powerful moment features...
Famous People that Love Matcha Green Tea - Bieber, Selena Gomez, Kardashians and More!
When it comes to wellness trends, celebrities are often the first to try and adopt the latest and...
Tea, Politics, and Elections: A Brewed History
While tea may not be a central campaign issue of 2024, discussions around healthcare policy, wellness initiatives, and...
More People are Ordering Matcha in Restaurants
Restaurant trends are constantly evolving: sometimes setting new trends and other times following trends as they emerge. Lately,...
Father's Day Interview with Dr. Weil
Dr. Andrew Weil, co-founder of Matcha.com, is a Harvard-educated doctor, best-selling author, and pioneer of integrative medicine. While...
We Sent Our Matcha to Space!
A team of Matchazillas from Japan developed the first of its kind, Space Matcha™. Made of the same...
Psychedelics in Medicine: Transformative Experiences for Healing and Growth
Gain an deeper understanding of psychedelics in medicine. Psychedelics, also known as hallucinogens, are a group of substances...
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